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Because
the nose knows best !
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Aldehydic
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Aldehyde perfumes are elegant
and feminine. They are characterized by a special radiance that
does not easily compare with fragrances of nature.
In most cases, aldehydes are combined with
a classical floral bouquet of rose, jasmine and muguet, the fond
is woody or powdery-sweet.
Among the first and most successful perfumes
till today is Chanel No.5, which is still the embodiment of classical
elegance,its idea has been adopted for numerous product categories.
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Chypre
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Chypre notes are among the oldest known
fragrance types. They date back to the 12th century when crusaders
brought with them an essence from Cyprus, and its typical note
determines the character of many chypre perfumes even today :
Bergamot freshness in the top note and
a heavy woody-mossy dry-down, dominated by patchouli and oak moss.
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Citrus
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A classical fragrance that had no perfumistic
aspects as such and was merely used as an "eau fraiche" until the middle of our century. However, this fragrance category
has gained great popularity during the past two decades.
Today's citrus notes are elaborate compositions
that feature, apart from the characteristic fresh top note, also
other themes, e.g. green, spicy, woody, or floral.
Citrus fragrances are mainly used in products
catering for the sports and leisure sector ; they are popular
both in women' s and men' s products and are considered "unisex
notes" the product form "eau fraiche" is a worldwide
success.
Besides, citrus notes are synonymous with
cleanness and freshness especially in Western Europe. This explains
the great success of this odor direction in all types of household
products, e.g. all-purpose cleaner or dishwashing liquid.
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Conifer |
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Pine notes are very typical,
resinous compositions, that are more of a linear than a complex
structure.
Examples are the specific scent of silver
fir, pine or fir needle oil, and most consumers would associate
this scent with forest, nature and good health.
These notes are popular mostly in bath
and sauna products. |
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Floral |
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This is the classical fragrance family
that will never go out of style.
The term floral can be applied to single
flowers such as rose, jasmine, muguet, lilac, carnation, orris,
hyacinth, tuberose and many more However in the usual sense a
complex composition is meant.
The great variety of combinations allows
a further sub-division, Thus, modern floral compositions can vary
from fruity to fresh or sweet, or even oriental.
Floral notes are popular in all product
categories and the perfumner has neverending theme of combinations
at hand, also with other odor groups. |
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Fruity
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Fruity notes can
be divided into two categories. The so-called defined, i. e. linear
notes, are easily recognizable and mainly found in the hair care
(green apple) and cosmetics sectors including sun protection products
(mango,pineapple, coco etc.).
Besides, fruity odors are used as a support
for the top note in all product segments from prestige extraits
all the way to technical and household products. |
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Green
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In the top not this fragrance type leaves
a very natural impression and reminds of freshly cut grass, certain
herbs or green fruits.
Green notes are described as sporting-fresh,
with "out-door" character. In most cases they are mixed
with tart wood notes or fresh and fruity or floral aspects.
Their primary users are active sporting
people who want freshness and a well-groomed look but do not want
to be over-perfumed.
The back-to-nature trend has given the
green notes its great success, especially on the cosmetic and
hair treatment sector, by giving a "nature-like" or
"natural" impression. |
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Herbaceous
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Herbaceous notes are mainly
found in men's cosmetics, and some have a great similarity to chypre
fragrances.
Linear herbaceous notes are also very popular
for all types of hair treatment products and medicinal or health
baths.
They are said to have stimulating properties. |
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Lavender &
Fougere
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These two types that have much in common
are - despite of their classical image - still up-to-date and
have a variety of uses.
The pure eaux de lavande, used by gentlemen
around the turn of the century and connoting cleanliness and freshness,
have been developed to ever more complex notes, whereby lavender
was blended with blended with woods and mosses.
Citrusy elements in the top note ensured
freshness and timeless elegance. |
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Musk
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Genuine musk is probably the mostly esteemed
animal drug since ancient times.
Of all four odors from the world of animals
: amber, castoreum, cibet and musk, the most important and interesting
ones in perfumery are the musk substances.
Musk is said to have an eroticizing effect
and for most fragrance users its name conjures up a scene of magic
mystery. In modern perfumery, the majority of musk products used
are of synthetic origin.
At the beginning of the Seventies there
were constantly increasing demands for warm, long-lasting fragrances.
The musk fragrances on the market today
are partly musk versions of already existing perfume brands that
are very strongly fixed with musk, or fantasy notes consisting
of 80% sor more musk and are slightly "touched up" perfumistically. |
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Oriental
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Mysterous and sweet, exotic
and heavy are perfumes of this type, and often narcotic-floral or
spicy complexes are added.
Cinnamon, cloves, vanilla and several resins
and balsams ensure tenaciousness and great odor volume. Perfumes
in that direction are very popular as "winter fragrances",
especially by women who want to draw attention not only by fashionable
clothes but also by an outstanding fragrance. |
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Spicy
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Spicy notes are similar in character
to oriental fragrances, in many cases they are characterized by
clove-cinnamon combinations, supported by powdery and woody elements.
They play an important role in men's cosmetics and are also found
in very successful women's perfumes.
Due to their soft, feminine and caring
impression they are more and more used in body treatment products,
especially hair and bath preparations. |
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Tobacco &
Leather
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These two fragrance categories
with similar compositional character had little significance until
the end of the Seventies. The classical specimen were very natural
by definition. At the beginning of our century when linear fragrances
were in demand, some feminine perfumes appeared on the market
being considered as trendsetters today :
Tabak blond - Caron
Cuir de Russie - Chanel
Nowadays, tobacco and leather
notes appear mostly in men's fragrances. Whereas no new ideas
have been realised in the tobacco direction, leather has been
looked at with greater activity lately.
The naturalistic - leather
base is more and more combined in various perfumistic basic concepts
and leads to an ever increasing share of successful leather fantasy
notes for men. |
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Woody
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A very striking group, the most important
example is undoubtedly sandalwood.
The evergreen sandalwood tree is common
mainly in Malysia and East India. It yields the essential oil
that is popular not only for its fixing properties but also for
its aromatic, tender fragrance.
Apart from this, vetiver and patchouli
play an important role. Where as vetiver, with its tart-dry character,
combined with classical EDC-complexes has become a very popular
type for men's fragrances, patchouli notes could not catch up
with such popularity. However, there are some fragrances on the
current market that feature a distinctive patchouli note. |
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